Founded over 150 years ago, the Group Monte-Carlo Société des Bains de Mer is one of the leading players in the gambling and casino business in Europe and no. 1 on the luxury tourism market in Monaco.
In the hotel industry, the Group Monte-Carlo Société des Bains de Mer owns and runs prestigious luxury hotels including the Hôtel de Paris Monte-Carlo, Hôtel Hermitage Monte-Carlo, Monte-Carlo Beach, Monte-Carlo Bay Hotel & Resort and the Méridien Beach Plaza, and over 25 restaurants and bars including 4 Michelin-starred restaurants: Le Louis XV- Alain Ducasse à l’Hôtel de Paris, Pavyllon Monte-Carlo, un restaurant de Yannick Alléno, le Grill, and le Blue Bay. Société des Bains de Mer’s activities also include the wellness sector with Thermes Marins Monte-Carlo, the company’s flagship facility for its wellness offerings, and the entertainment sector with Sporting Monte-Carlo and the Salle des Etoiles, the nightclub Jimmy’z Monte-Carlo and La Rascasse.
Moreover, over the last fifteen years, the Group Monte-Carlo Société des Bains de Mer has developed its property leasing business. In addition to its historic portfolio of retail spaces for luxury brands (high fashion, leather goods, jewellery, etc.), the company offers residential properties with high-end hotel services (Résidence du Sporting, Résidence du Balmoral , Les Villas du Sporting and the One Monte-Carlo).
Société des Bains de Mer is a long-time sponsor of major sporting events, particularly prestigious events in Monaco. These include its partnership with the AS Monaco Football Club, events organised by the Automobile Club de Monaco and its involvement in the Monte Carlo Rolex Masters tennis tournament.