Societal responsibility

Territorial, economic and social impact

S.B.M Group is the first private employer in the Principality of Monaco and one of the most important employer in the Provence Alpes Côte d’Azur Region.

Due to its seasonal activities, S.B.M Group requires part-time or seasonal workers during the summer period, and works with many companies located in the Principality of Monaco and in the near region, up to Italy, which makes S.B.M Group an important local economic actor. It is also the most important high-end tourist center with the highest number of overnight stays in the Principality of Monaco.

In addition, S.B.M Group works with more than 2 900 suppliers, including more than 600 companies located in the Principality of Monaco and nearly 1 800 in France.

Partnership and sponsorship actions 

S.B.M Group has a strong involvement in the cultural, artistic and sporting life of the Principality of Monaco.

Conferences, exhibitions and shows organized throughout the year contribute to the event dynamism of the Principality of Monaco. S.B.M Group financially supports the Monte-Carlo Opera, the Choirs, the Monte-Carlo Philharmonic Orchestra and the Monte-Carlo Ballets as well as the Rolex Monte-Carlo Masters tennis tournament.

The Monte-Carlo Sporting Summer Festival, the Monte-Carlo Jazz Festival and the off-season animations are successful every year, with famous artists performing on the stages of the Salle des Etoiles and the Opéra Garnier.

S.B.M Group is also a partner of major sporting competitions in the Principality of Monaco, in particular through partnerships with : the Automobile Club of Monaco (for the events of Monte-Carlo Rally, Historic Monte-Carlo Rally, Monte-Carlo E-Rally, Formula 1 Grand Prix of Monaco, Historic Grand Prix and GP FormulaE), AS Monaco Football Club, Yacht Club of Monaco, Cluster Yachting Monaco…

Solidarity actions of S.B.M Group

With the #StrongTogether movement initiated by the Casinos and then followed by all S.B.M Group employees, various charitable actions have been implemented to support the monegasque medical profession during the Covid-19 health crises, particularly through meals delivered to staff at the Princess Grace Hospital Center and to retirement homes in Monaco, as well as fund-raising initiatives.

Also, for many years, S.B.M Group’s Hotels collaborate with local associations such as the Guardian Angels of Monaco, MIR, Restos du Cœur etc.

In April 2021, S.B.M Group’s Chefs and their teams were mobilized to provide packed lunches for people in need. A charitable action carried out in partnership with « Solidarpole », a Monegasque association combining economic growth and ecological and social awareness.

All the commitments of S.B.M Group in social corporate matters are detailed and accessible in the S.B.M Group Extra-Financial Performance Declaration published in the Universal Registration Document.